Alfonso Gonzales

Alfonso Gonzales: Master Stylist | Educator | Industry Leader

With over 20 years of experience in the Valley, Alfonso Gonzales has built a distinguished career as an Artistic Director, Education Director, salon owner, stylist, and colorist. Renowned for his exceptional artistry and celebrity styling, he has earned a stellar reputation in the beauty industry.

His expertise has been showcased at LA Fashion Week, as well as in high-profile campaigns for Saks Fifth Avenue, Barrett-Jackson, 944 Magazine, the Arizona Arthritis Foundation, and IONAZ Magazine. Trained extensively by Bumble and bumble and Vidal Sassoon, Alfonso’s technical skills and creative vision set him apart.

As a Brand Educator for Wella, one of the world’s most prestigious professional haircare brands, Alfonso teaches advanced color, styling, and cutting techniques across the country. He is among an elite group of professionals nationwide to hold all three certifications as a Wella Color Expert, Wella Style Expert, and Wella Cut Expert.

Beyond the salon and classroom, Alfonso has been the official lead stylist for the Phoenix Suns Dance Team, the Arizona Rattlers Sidewinders Dance Team, and the Phoenix Mercury Hip Hop Squad, ensuring top-tier styling for some of the most recognized performance teams.

Passionate about the art of hairstyling, Alfonso is dedicated to inspiring and educating the next generation of stylists while continuing to elevate the industry with his expertise and innovation.